In business and in life, balance is one of the hardest things to achieve. We are being pulled in different directions at any second of the day. Whether it’s keeping up with e-mails, marketing ourselves, handling customer phone calls, keeping the books up-to-date, prospecting, managing employees, tracking and analyzing results, ensuring quality control of our products or services, planning for future growth, managing risk, and the list goes on and on and on, it’s easy to feel overwhelmed! Maybe you feel that way right now?!?
If you’ve been blessed with a great spouse, you understand how having someone to balance you can be the secret to holding it all together. If not, you get that failure is not an option because who else would pick up the pieces if you drop the ball? Owning a company isn’t really that different if you think about it. Going solo can mean tremendous pressure. Having the right partner, however, can be the key to incredible success!
Take my financial advisory practice for instance – my business partner, Trent, balances me in every area I need it. Not only do Trent and I share in the workload, we also get to bounce ideas off of each other. If we have an issue, we can rely on each other to work through it. If we have an idea, we serve as each other’s filter and can easily play devil’s advocate to ensure an idea actually makes sense. When we are ready to run, it’s more like a relay than a sprint with a cheerleader always on the sidelines. In a world where you can’t be everything to everyone, we are free to specialize and come together to provide a deeper and more well-rounded level of expertise and service.
Partnerships do take work, but they can be extremely effective in balancing your business, your life, or your projects. Stick around and we’ll explore some more tips on how Trent and I have achieved an incredible partnership, and I’ll also share how my husband, Rob, and I work together in his window treatment business in the same way. But I’m curious…what questions do you have about partnerships that you’d like us to explore first?